Building a Championship Program Just Got Easier

Are you a basketball coach looking to win more games? Would connecting with coaches who have innovative ideas for maximizing practice time, optimizing player development, and building team chemistry help you? The Championship Coaches Group gives you the opportunity to engage with with a mentor and connect with a coaching community who are in the coaching trenches just like you. No matter what level you coach, come and see how the power of a mentor and coaching community can help you build a championship program.

How It Works

Becoming A Championship Coach

Join CCG!

(If the doors are currently closed be sure to

sign-up for the waitlist.)

Set up a 1-on-1 Coaching Call With Coach Matt Dennis.

Dive into courses, connect with other coaches in the community, and attend coaching calls.

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about CCG & Coach Matt Dennis

It's Your Journey, What Will You Do With It

I'm sure you can relate to this... You've waited your whole life to lead a team. You spent years as an assistant coach or lower level coach hoping your name gets called to take the a head job one day, and that day finally arrives. The excitement is almost uncontrollable. Every conversation you have, every thought, and every internet search you do is about basketball. You're ready to develop players, build a team, and lead that team to win after win. 

If you felt this way, or maybe feel this way right now, you're just like me. I spent time as a middle school coach, assistant varsity coach, and an assistant college coach before getting to lead my first team as the head coach and I was so excited to get started. What I wasn't ready for was all of the decisions a head coach has to make and of course I didn't know what I didn't know so I had to learn on the fly. 

I quickly found out that I needed to be more organized, put systems in place for developing my players, teaching my offense and defense, scouting opponents, running camps, scheduling team camps, scrimmages, open gyms and whole host of other things. And of course, I was the one meeting with players, parents, and administration. Whoa!! That's a lot!

My love for the game led me to 8 wins and 22 losses in my first season. I knew I needed to change a few things. My love basketball didn't automatically make me a great coach. So, I decided I was going to learn how to be a good and hopefully one day a great coach and I sought out mentors that I could ask questions to and learn from. I discovered new offensive concepts, new defensive strategies, how to organize a camp, how to keep my players bought in to what "WE" were doing as a team and be a better communicator and leader. I got a Phd in coaching by learning from others. I've now led my teams to top 10 state rankings, won conference and district titles, and won a few awards. This only happened because others were willing to mentor and pour into me so I could become a better coach.

My mission is now to pour into other coaches who want to improve. I take the lessons I've learned from my mentors and my own experiences and pass them along to other coaches from all over the country. Through CCG, coaches have started camps, put in new offenses, implemented pressure defenses, learned to be better communicators and leaders, and of course, they've won more games. So what do you say, Coach? Are you ready to be get better?


Hall of Fame Coach Offers Kind Words

Coach Welch showed up to one of my free Workshops, which blew me away. A BCAM Hall of Fame coach who has won more games than I have coached has signed up and attended my workshop. Whoa!!! He didn't just attend, he gave me an unexpected and unsolicited endorsement. Take a listen to his kind words.

Imagine The Success You'll Have With...

Group Coaching Calls

Each month we will have group coaching calls. During these calls we will go work through the 4 phases and 7 key areas of building a program along with looking at coaches specific needs. This approach allows you to fast track your success and quickly eliminate your learning curve.


A mentor can save you a lot of time, offer clarity, and lower your stress level. With the ability to set up a 1-on-1 meeting when something comes up, you know you will be ready to handle any situation on or off the court no matter what the topic - opponents, players, parents, camps, or whatever comes up.

Monthly Coaching Tips & Strategies

Each month coaches will release a lesson to help you stay on top of leading a team and running a program. Topics could be things such as out-of-bounds plays, team building, leadership strategies, captains meetings, leadership building ideas, or a whole host of other topics.

Coaching Vault


Included in the Championship Coaches Group is all- access to the Coaching Lab - including the Coaching Library, Drill Vault, Coaching Courses, Clinic Replays, and more.

A Coaching Community

Sometimes you need a place to ask a quick question or to vent some frustration. As a part of the Championship Coaches Group you will be able to reach out to me, other coaches, or the entire group to help you move forward.

Special Guest coaches

Through the experiences and expertise of our fellow coaches we can learn a great deal in a short period of time. With this in mind the CCG will have guest coaches present to the group on topics that can help speed up our learning curve and  make a greater impact on our team and program in shorter period of time.


Check out what coaches are saying

Your feedback and guidance helped a ton and our camp went great. I had our players telling me how much fun it was. You da man!

Coach Boling

A.D./VarsIty Coach

Thanks for the six point run rule of thumb. I'll be using that going forward. I have been coaching for a while now and it is so cool to see that there's still a ton I need to learn. Getting your perspective and seeing how you address things is really helpful.

Coach Dagamac

M.S. Coach

I really enjoyed the coaching session. It's clear that Coach Dennis carries a lot of experience and wisdom and loves the game. Thank you for taking the time to make your program an open book to help other coaches like myself grow and our programs develop.

Coach Thompson

Ass'T A.D./H.S. Coach

Where do I begin? I learned a tremendous amount and have enormous respect for how you run a program. I appreciate your commitment to teaching the game of basketball.

Coach Jewett

Varsity Coach

Thank you for the meeting last night. You gave me some good ideas and helped me think through some of the challenges that we are facing as a team and a program. It was nice to hear different ideas and perspectives. Thanks again!

Coach Rodesiler

Varsity Coach

Thanks for the advice and examples. I have enjoyed the membership and taken some really good things out of it to use in my next position.

Coach Pitts

Former Varsity Coach

Championship Program Blueprint


Start Building Today! 

Becoming a Championship Coach is more than just walking the sidelines and calling out plays. As a part of the Championship Coaches Group, you'll be guided through the 7 Key Areas that it takes for a team to win consistently. You'll receive resources in each area and the strategies you need to take your coaching to the next level, and your team in the win column.

product bonuses

What Else You Get As A Part Of The Group

Bonus #1

Building Better

Shooters Course

A step-by-step approach to teaching shooting in your program. You'll have what you need to teach your youth, middle school, and high school players how to become better shooters. It's exactly what I use in my program.

Bonus #2

Building A Force Baseline Pressure Defense Course

Get an up close look at the exact defense I've used to win multiple conference championships and win over 80% of my games as a head coach. I break it all down for you so you can use it right away.

Bonus #3

Starting and Running A Basketball Camp From A-Z Course

A staple of every good basketball program is their basketball camp. You'll get daily schedules, games, competitions, and everything I've used to grow my camps and my entire basketball program. 

Bonus #4

Complete Zone Offense Course

Learn to coach your team so the know how to immediately attack any zone defense. You'll receive playbooks, video instruction, and several strategies to keep your team thriving against zone defense.

Bonus #5

Basketball Library

If you want coaching resources at your fingertips you won't find a more extensive basketball resource library anywhere. From the thousands of resources you'll find what you and your team need right away. You'll find offense, defense, transition, diagrams, & way more!

Bonus #6

Drill Vault

Access hundreds of pdf and video drills to use in your next practice of workout. Drills are searchable by skill, emphasis, number of players, and by name. The Drill Vault saves you time so you can get in the gym with your players where you want to be. 


What level of coaching is the CCG Group for?

The CCG Group is designed to help coaches who want to lead their program and enhance their coaching. This is often the varsity coach but could be an assistant or lower level coach who is in charge of different areas of the program like youth camps, youth leagues, scheduling, fundraising or a host of other areas.

How much does it cost?

Don't look at joining as a cost, look at being a part of CPB as an investment. The time, money, and headaches you'll save is well worth the investment in yourself. Coaches have the option of a monthly investment of $29 and a yearly investment is $290 (two months free).

Can I pay by check?

Yes. The easiest way is to pay is electronically but I know how school systems work so a check is just fine. All you need to do is contact me so I can get an invoice to you.

What if I can't afford CCG?

I get it, and that's why there is a monthly option and not just the yearly. If the cost is too high I encourage you to put the cost of the membership in your basketball budget when you're doing your fundraising, ask your boosters to cover the cost, or ask your A.D. to help cover the cost. I offer to cover the cost of membership and products for my coaching staff, all they have to do is ask.

Can I share my membership?

If you'd like for more than one coach on your staff to be a part of the group please email Coach at for special pricing plans.

Would you meet with my entire staff?

I love it when I get to meet with an entire coaching staff. Running a program isn't a one person show all the time so getting everyone on the same page is a great idea. Please email me at for information about complete staff meetings.

Why is this a paid membership?

Memberships require a level of commitment that a course or free group don't have. Courses can often go unwatched and just collect digital dust. Free groups lack leadership and often have so much noise that coaches don't realize growth.

Will you cover X's and O's and strategy?

You bet we will! A championship program must have strategy, X's and O's, and player development included in the mix. This Championship Coaches Group is more than just these three areas of the game though!